Rosalinda Sanquiche’s environmental journey started all the way back as a youngster in San Juan, Puerto Rico, where she grew up surrounded by the beauty of nature. Her studies in environmental science eventually led her to Ethical Markets Media, a multiplatform company that examines environmental topics while asking individuals what they can do to make a difference. Since 2007, the company has tracked how much private money has gone into green-transition technologies.
“We’re using media in all of its different forms to get out this good-news message,” Sanquiche explains. “There is $4.1 trillion (since 2007) being invested in green-transition technologies. That means that regular people looking toward the future are seeing that sustainability is the way to go.”